Clinics & practices
Booking, reminders, recall and waitlist backfill for dental, physio, optometry and wellness practices.
White Rock runs on tight margins and tighter calendars — agencies billing by the hour, clinics booked weeks out, trades quoting between job sites. We build AI systems that absorb the admin those businesses never had time for.
White Rock is small, dense and unusually clinic-heavy. An older resident base supports a concentration of dental, physiotherapy, optometry and wellness practices, alongside the independent retail and restaurants along Marine Drive and Johnston Road.
Practices like these live and die on the appointment book. A no-show is a lost hour that cannot be resold, and a recall that never goes out is a patient who drifts. Booking, reminders and recall are the highest-return things to automate in a clinic — they pay for themselves in filled chairs rather than saved admin time.
Plenty of agencies publish a White Rock page. Comparatively few are actually here. It matters more than it sounds: your automation touches customer conversations, so the people building it should understand the market those customers live in — and be reachable in your timezone when something needs changing.
Booking, reminders, recall and waitlist backfill for dental, physio, optometry and wellness practices.
Enquiry handling and review generation for owner-run shops on Marine Drive and Johnston Road.
Reservation capture and seasonal enquiry handling for a trade that spikes with the weather.
White Rock’s economy is almost entirely owner-operated. There is no head office to absorb the admin — it lands on whoever is also serving the customer.
More than 300 locally owned independent businesses and over 150 home-based ones, across health care, finance, real estate, construction, education and law. Owner-operated at nearly every level.
The average business takes 42 hours to make first contact with an inbound enquiry, and only 37% manage it inside an hour — but those who do are 60× likelier to qualify the lead.
White Rock’s health, finance, legal and real estate practices hold sensitive client records, frequently on systems chosen by whoever set them up. All of that is personal information under B.C.’s Personal Information Protection Act, and it stays your responsibility — which is exactly why you should interrogate any vendor, us included.
Your organisation remains responsible for personal information it handles, including information passed to contractors — and service contracts are expected to carry clear privacy requirements. Handing a workflow to an automation vendor moves the work, not the accountability.
Every organisation covered by PIPA must designate at least one privacy officer responsible for compliance, and must have a privacy policy available on request that sets out how information is collected, used, stored, disposed of, and how complaints are handled.
PIPA requires reasonable arrangements against unauthorised access, use, disclosure or disposal — administrative, physical and technological. An integration that quietly copies client records into a third-party tool is where this usually comes apart.
Questions worth asking any provider: where does the data physically live, which sub-processors touch it, what happens to it when we stop working together, and will you sign terms that reflect PIPA? The Office of the Information and Privacy Commissioner publishes guidance for private organisations if you would rather check our answers against the regulator’s.
General information, not legal advice — confirm your obligations with the OIPC or a privacy lawyer.
Inspired Cannabis runs 51 retail locations across Canada. Reviews were being answered on a 72-hour average because the work sat with people who already had jobs. We built the system that reads, scores, drafts and routes them — response time is now under two minutes, and the reporting that used to take days is a dashboard.
No discovery retainer and no six-week scoping phase. We look at where enquiries are arriving and where they stall, then build the smallest thing that fixes it.
What comes in, through which channel, and what happens when nobody is free to answer it. That is the whole brief.
You get the number before anything is built, along with what is explicitly not included so nothing is argued about later.
We wire it into the tools you already run — your calendar, your CRM, your phone line — rather than asking you to move to ours.
Most builds are running in two to six weeks. The first fortnight after launch is where the useful adjustments happen.
Most agencies make you sit through a discovery call to find out whether you can afford them. Ours are on the pricing page, and they are the same for a White Rock business as anywhere else in BC.
Plus $650 a month. The essentials: capture every enquiry, book every job, chase every follow-up.
Plus $1,500 a month. Automation across acquisition, admin and retention rather than a single workflow.
Plus $2,800 a month. Sales, operations and knowledge wired together across the back office.
We build around your existing tools rather than asking you to move. If you run something that isn't listed, it almost certainly has an API and we'll connect to that.
Yes. We're based in British Columbia and work with White Rock clients directly, in Pacific time. Most of the build happens remotely, but discovery and handover can be done face to face when that's useful.
Service businesses where responsiveness drives revenue — professional firms, clinics, studios, trades and multi-location retail. If enquiries arrive faster than your team can answer them, that's the profile.
Encrypted in transit and at rest, with access controls scoped to the people who need them.
Packages start at $2,500 setup plus $650 a month for the essentials — capturing every lead, booking every job and chasing the follow-ups. Growth is $4,500 plus $1,500 a month and Scale is $8,500 plus $2,800 a month. Every figure is published on our pricing page rather than quoted after a discovery call.
Most builds go live in two to six weeks depending on scope. A single automation — missed-call text-back, or booking wired to your calendar — is usually running inside two weeks. Connecting several systems together takes longer, because the integrations rather than the AI are the slow part.
Two things, mostly. It builds the systems that answer enquiries and book work when nobody is free to pick up, and it connects the tools you already run so the same information stops being retyped between them. For most White Rock businesses that starts with the phone, the inbox and the calendar.
A free 30-minute call. We'll find where time and revenue leak out, and show you what automating it would actually involve — whether you work with us or not.
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